Medical cannabis: ‘Convince people that you’re serious’

Date:

Rick Brar is a Canadian farmer who started growing cannabis when the government there legalised it for medical use. After that, he opened a lab to make cannabinoids – those molecules in the cannabis plant which can be used in medicines.

Unfortunately, Rick was caught up in what he calls the “green rush”. Dozens of cannabis growers were flooding the market, often making exaggerated claims about their product. To try and separate himself from this crowd, and to win the confidence of the business community, Rick had to prove he was serious about the science.

Video and script: Jeremy Howell

Share post:

Subscribe

Popular

More like this
Related

Tortuga Music Festival blends entertainment with education on ocean protection

FORT LAUDERDALE, Fla. – Beginning Friday, Keith Urban,...

Sign up for Yahoo Finance’s Morning Brief

The Yahoo Finance Morning...

GroundingTime Unveils Bamboo Fiber Grounding Bedding

Health-tech brand GroundingTime has launched its next-generation bamboo fiber grounding...